Launched in July 2014, the Alexandra Grecco bridal line features ethereal gowns for the less-traditional bride. Each collection stems from an organic, yet focused vision. Finding inspiration everywhere from the intricacies of architecture in the historic French Quarter, to the soft, pastel hollyhocks of Il de Ré, Alexandra’s designs are continually evolving.

Price Range $3,800 - $7,300



Sophie Gown

Sweet, sweet Sophie! This fitted gown has a scoop neckline with delicate, hand-embroidered lattice tulle and floral embroidery cutout detail under the bust.

Harriet Gown

Harriet is a bias-cut gown that glides perfectly over the body. Featuring a wide bateau neckline and open cowl back. She is made to perfection in our 100% silk crepe in a satin finish.

Sonia Gown

Sonia is the ideal combination of sleek and classic. This long sleeve fitted gown has a wide bateau neckline, draped details, stunning slit, and breathtaking open back. Sonia is a style that you’ll love for years to come.

Forsythia Gown

Features a structured bodice with a soft drape detail along the neckline. We adore the delicate spaghetti straps, but it can be worn strapless, too. Mix it up by adding our detachable off-the-shoulder piece that is available as a drape on its own or as romantic long sleeves.

Chelsea Gown

A classic gown with a twist! This modern neckline feels both elegant and soft but stinkingly sharp and minimal. A forever dream gown, for sure.

Faye Gown

Faye is for the bride looking for a timeless look that is both chic and romantic. This subtle a-line gown has a ruched halter neckline, stunning open back, and detachable bow.

Daphne Gown

A romantic twist on a classic silhouette. Daphne is a fitted gown with long hand-embroidered floral sleeves (same silhouette as our Alda Gown), a soft square neckline and low back.

Zoe Gown

Fitted gown with structured bodice, wide scoop neckline, draped details and low back.

Mirella Gown

An incredibly romantic a-line gown with a flattering scoop neckline, wide open back and detail straps. The textured details are unforgettable. Made-to-order in NYC.

Alda Gown

Twist bodice matte crepe gown with embroidered long sleeves, scoop back and fitted flare skirt.

Cleo Gown

A total dream of a gown, made to perfection in our 100% silk crepe. We adore the wide scoop neckline on the structured bodice and of course the dramatic fitted skirt.

Laurel Gown

If you love our Colette Gown, but are looking for a bit more detail, Laurel may be the one for you. With our signature wide scoop neckline and fitted silhouette, you’ll find the back bodice and train godet hand-embroidered with beaded floral appliqué and 3D elements. This gown also features a front side slit.

Viola Gown

The Viola Gown is oh so chic. Featuring a classic bateau neckline, this fitted, silk crepe gown is equal parts elegant and stylish. To add a more contemporary feel, this gown has a square open back and sheer side panels.

Lotus Gown

Lotus is not for the faint of heart. This gown features a cowl neck and backline, and is perfect for the bride looking for a slinky slip dress. The ease of this silhouette drapes seamlessly on the body, and feels both flirty and elegant.

Azalea Gown

Azalea is the epitome of romance. This A-line gown has a deep V neckline and flowy skirt, with hand-embroidered floral appliqué covering the bodice, trickling down through the skirt panels. The semi-sheer bodice lining is available in a variety of skin tones. The ethereal Azalea Gown is sure to make you feel ultra feminine on your big day.

Pema Gown

Pema is incredibly striking and chic; with a square neckline, fitted skirt, and sleeves complete with ruffles, Pema is a classic gown that is easily accessorized to suit your style.

Colette Gown

She. Is. Everything. If you’ve been dreaming of a classic yet incredibly modern look for your big day, look no further. With a structured, wide scoop neckline that is reminiscent of old-world Victorian style, Colette is both sexy and streamlined. Stunning on every shape and size, this gown is sure to wow for years to come. Made-to-order in NYC.

Prisma Gown

Look no further for the perfect, classic silk slip gown. Featuring a dramatic V-neckline and open back, this gown glides over the body perfectly. Featuring boning in the bodice for extra support. Made-to-order in NYC.